Marcolin is an Italian company that designs, manufactures and distributes eyewear.
Marcolin's intention was to streamline internal workflows and make information more usable for opticians and distributors who work with them.
To meet the client's demands, two platforms were created.
Initially, we created an online magazine with restricted access, where the client himself could enter the main news of the brands he distributed.
Then we developed an in-house management system, where opticians and distributors could request and download digital assets for their marketing campaigns.